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Jenna Peaty

Client Success Director at Passle

London, United Kingdom

About Me

I work with our clients using Passle to ensure their long term success. Focusing on account-based marketing and 1-2-1 influencing.

Jenna Peaty's Passles

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Thoughts on Account-Based Marketing

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Personalisation has to be 1-2-1, not 1-2-1001

Over the weekend I counted the number of "personalised" emails that came into my inbox. There were 46..

They broadly fell into 3 groups...

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International Women's Day might be over but strong thought leadership won't go quiet - A shout out to our inspiring female Passle users.

Jane Walker, the up-turned McDonalds sign and Mrs Monopoly have had their 24 hours in the limelight. But as the glitter, pink packaging...

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Content - an under-priced selling tool

Marketing and sales teams spend a phenomenal amount of money on traditional business development channels such as paid advertising,...

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